Live streaming video content such as live broadcasts of popular events, church streaming, concerts, and news is becoming increasingly popular with the rise of web technology and social platforms. Content marketers often stream their content on YouTube, Facebook Live, Instagram, LinkedIn, websites, and more. Because it helps drive potential online customers and keeps the audience engaged. That’s why the trend of live streaming is set to grow over the next decade.
You may often listen to the acronym simulcasting or simulcast streaming. With Simulcasting, you can upload and broadcast your live-streaming videos- live events, sporting events, church streaming, and others on multiple platforms simultaneously. That’s why simulcasting is also defined as multistreaming since it’s a way of live stream video content on multiple platforms simultaneously.
This way, you will get a wider audience than before. This blog post will discuss the basics of Simulcasting, how to do it, and why you need to simulcast your video on multiple channels.
What is Simulcasting?
In recent years, many people have started using the word simulcast to describe broadcasts that can be watched on more than one device at once. It’s a most asking question that what is simulcasting. Simulcasting refers to the simultaneous broadcasting of a single live video on multiple platforms. The term Simulcasting is merged from two distinct terms- simultaneous and broadcasting.
Simulcasting through live streaming allows your online audience to watch your live broadcasting on different social media channels at once.
The method of simulcasting is also known as multistreaming. This is because it allows you to broadcast simultaneously your live event and video on multiple websites, social media platforms, and multiple destinations at once.
Multistreaming software like Castr makes it easy to simultaneous broadcast your video on multiple platforms at once. Let’s dive more to understand the process and its prospects in-depth.
How Does Simulcasting Work?
Simulcasting is a complex process because different streaming platforms use different methods. As a video streamer, it’s tough to understand their complex mechanisms. Dedicated simulcasting software like Castr makes the whole process much more straightforward.
Read This Article: How to Multistream with Castr
Simulcast vs Multicast: Are They Same?
Yes. Simulcasting is also defined as multistreaming. This is because simulcasting refers to broadcasting your live videos simultaneously on different media platforms at once. It helps you drive more audience by uploading and streaming your content across multiple websites at once.
How to Simulcast a Live Streaming Successfully
For successful simulcasting, you need a good platform and detailed planning. Let’s see how to simulcast live streaming successfully. Follow these simple steps.
1. Choose the Best Affordable Multistreaming Software
Choosing the right multistreaming software for simulcasting is very important. Many streaming platforms make it too complicated to share a single video feed across multiple platforms like YouTube, Facebook, or Twitch.
castr.com is one of the best and most affordable Multistreaming software for simulcasting your video content. It is a cloud-based multistreaming tool. So, you can easily share your video feed on multiple platforms without any technical knowledge.
2. Choose Multiple Channels & Platforms
You will get a better reach and more viewership on your live show by simulcasting it across multiple platforms. Choose the best places to simulcast the video content to give you maximum exposure or traffic. This might be YouTube, Facebook page and groups, Twitter, Periscope, Twitch. Tv, Instagram, LinkedIn, or your own website.
Make sure your live streaming platform must be compatible with all the channels you are choosing for live streams.
3. Plan Ahead for Simulcast Your Program
It is important to have a plan before going live. How will you promote it? What kind of content would you produce for the simulcast show? How will you engage your audience, and what tactics will you use to involve them during the program?
These questions should be answered before planning for a live streaming program. Your live streaming program should have original content that will engage the audience.
4. Ensure Low Latency Streaming
The last step to simulcast is ensuring that your streaming platform has low latency. castr.com ensures low latency streaming because it is a cloud-based platform. No buffering, no waiting time. This way, your audience will enjoy your simulcasting without any annoying pauses or interruptions. You can enjoy your successful real-time simulcasting without any hiccups.
So, Follow these simple steps to simulcast successfully!
5. Reach to a Maximum Number of Audience
Simulcasting is a fantastic way to reach a maximum audience. When you simulcast the live streaming content, you will benefit from all the traffic from different platforms at once. The more platforms you add in your simulcasting, the more viewership and exposure you will be getting for your program.
This way, you can build a strong community around your brand, bringing more business for you. Thus, simulcasting is an effective strategy to expand your viewership and grow your audience.
Benefits of Simulcasting
Simulcasting gives you several advantages over single-platform streaming. You can attract more audiences and increase engagement with your audiences. Simulcasting is a powerful technology that brings you closer to your audiences across video streaming and social media platforms.
So, if you’re looking for a way to expand your broadcasting reach and engage more viewers, simulcasting is an ideal choice for you. Here are some benefits of Simulcasting.
Expands Your Audience
It brings all your audiences together in one place. People often prefer sharing their favorite shows across different social media platforms. Such simulcasting gets you additional exposure to all your potential viewers interested in watching the same program. Thus, it can expand your audience manifold.
Engages Your Audiences
Many video streaming platforms have different engagement levels with your audiences. Simulcasting helps you engage viewers across different platforms using one single video feed.
Reduce Costs and Hassle of Producing Content
Simulcasting helps you to save time and money as the content has to be produced only once, and it will reach all your audiences at once. It saves a lot of your production process that would have been required for producing content for each streaming platform.
Helps To Drive Engagement
Using castr.com, you can start your simulcasting program in no time. It helps you engage more audiences and build a strong community around your brand. Thus, allowing you to drive engagement for your business with an audience-driven approach.
Thus, Simulcast is the best way to bring all your audiences together in one place at once! Go ahead and give it a try!
Conclusion
Simulcasting is the best way to engage your audiences across different video streaming platforms at once. You get additional exposure to all your potential viewers interested in watching the same program when you simulcast. It expands your audience manifold and helps to engage more viewers. Thus, simulcasting is an effective strategy to boost your viewership and grow your audience.
This way, you can build a strong community around your brand, bringing more business for you. Thus, simulcasting is an effective strategy to expand your viewership and grow your audience.
So give it a try! Go ahead with your show today!
